JPMorgan Chase & Co Vacancy for Marketing Analytics (SAS,SQL, Tableau) – Associate Job
Mumbai, Maharashtra, India
- Job Identification 210482916
- Job Category Quant Analytics
- Business Unit Consumer & Community Banking
- Locations Nirlon Knowledge Park, Western Express Highway, Goregaon (East), Mumbai, IN-MH, 400063, IN Ground to Fifth Floor G&H Block, EMBASSYTECH VILLAGE-PARCEL 5 OUTER RING RD DEVERABEESANAHALLI VILLA, Bengaluru, IN-KA, 560103, IN
- Apply Before 02/19/2024, 06:30 PM
- Job ScheduleFull time
- Job ShiftDay
JOB DESCRIPTION
Join our Card Marketing Analytics team within Consumer & Community Banking Data & Analytics, where you will play a crucial role in promoting the strategy of Chase’s Credit Card marketing campaigns. This role offers an exciting opportunity to translate customer behavioral data into insights that shape our marketing strategies, influencing card acquisitions across various channels. Be part of a team that optimizes Chase’s multimillion dollar marketing spend, offering you a chance to make a significant impact.
Job Summary:
As a Marketing Analytics Associate in the Card Data & Analytics team, you will be responsible for transforming customer behavioral data into valuable insights that shape marketing strategies and boost card acquisitions across digital and offline channels. Your role will involve planning, developing, and executing analytical projects independently.
Job Responsibilities:
- Analyze performance, segmentation, targeting of customers to improve acquisitions, including ECM targeting/strategies for acquisitions for Paid channels and Branch.
- Collaborate with the channel, product and Finance teams across marketing acquisition to Deliver on the analytical agendas to optimize performance.
- Work with direction from senior associates and leads to drive end-to-end analytics for multiple acquisition campaign strategies across channels which includes, regular campaign performance measurement, unstructured ad hoc analysis of customer behavior, A/B and incremental test reads, and profitability and optimization analysis.
- Partner with marketing strategy managers across Card channels to optimize campaigns and develop new strategies and continuously develop skills to provide best-in-class analytics to influence and grow new card acquisitions.
- Support business growth targets by providing concise, insightful, and timely analytics for key trends by analyzing large datasets.
- Synthesize large volumes of data into actionable insights to influence business and marketing strategies.
- Be a storyteller capable of delivering practical data insights in a compelling manner actionable by senior leadership using presentations, discussions, and visualizations.
Required Skills and Qualifications
- Bachelor’s degree in a quantitative discipline such as business, data science, finance, economics, engineering, or mathematics.
- Strong verbal and written communication skill – need to clearly articulate analytics and forecasts to business partners and leadership.
- Demonstrated proficiency to create analytical datasets by setting up step by step approach wrangling data across multiple data platforms/sources using SQL/SAS/Python/Alteryx (other similar tools)
- Demonstrated proficiency to put together ad-hoc/automated summary views to generate analytical insights through data in quick turnaround using Tableau/Excel (other similar tools)
- Hands on experience to design and code automation framework to bridge gaps within existing processes and data.
- Result oriented, Proficiency in critical thinking and problem solving – ability to pull together information from numerous sources, deal with ambiguity, and develop logical solutions based on limited information.
Preferred qualifications, capabilities, and skills
- Financial services background. Prior exposure to Marketing and/or Strategic analytics is preferred.
- Ability to tell story through data and generate insights to drive stakeholder deliverables.
- Intellectually curious and eager to become subject matter expert in their focus area.
- A strategic thinker with the ability to focus on business goals and OKRs.
- Highly organized and able to prioritize multiple tasks.
- 5+ years of experience in Quantitative Analytics for Financial Products, preferably for Cards Marketing strategies
- 5+ years of experience querying big data platforms/languages (Greenplum, Hadoop, R, Python) and analyzing the data through visualization tools (Tableau preferred)
- Master’s degree is preferred.
ABOUT US
JPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
The CCB Data & Analytics team responsibly leverages data across Chase to build competitive advantages for the businesses while providing value and protection for customers. The team encompasses a variety of disciplines from data governance and strategy to reporting, data science and machine learning. We have a strong partnership with Technology, which provides cutting edge data and analytics infrastructure. The team powers Chase with insights to create the best customer and business outcomes.
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